Who am I?

Good question! To be honest, I don't have this answer properly yet =) BUT, I'm a senior art director and what I like most to do is to work with brave clients and unformatted ideas, who doesn’t right? Currently, I'm at GUT São Paulo. And worked at DAVID/SP/MIA, Publicis, Neogama/BBH and Ogilvy Brazil. I humbled had the honor to judge some ad awards like São Paulo Creative Club Annual, Wired Festival, Pernambuco’s Ad Awards and Fast Digital Award. And at last but not least, I’m also a teacher at Miami Ad School and former teacher at Cuca School for Creatives. Yes, I like to talk, so feel free to contacting me, I'm always up for a beer and a good chat. Thanks for stopping by. Cheers.

AND THE AWARDS GOES TO?

Cannes Lions
2x Shortlist - Brand Experience & Activation // Blank Whopper
2x Shortlist - Direct // Blank Whopper
Shortlist - Social & Influencer // Blank Whopper
Shortlist - PR // Blank Whopper

São Paulo Creative Club Annual
Silver - PR // Blank Whopper
In Book - Outdoor // CVC Real Size Billboards 
In Book - Direct // Faber-Castell Color Pixel
Shortlist - Design // Faber-Castell Color Pixel

El Ojo Iberoamerica
Silver - PR // Blank Whopper

Wave Festival Rio
GOLD - PR // Blank Whopper
Silver - Social Change // Blank Whopper

New York Festivals
Shortlist - Branded Content // Habib's Best Gift in The World

Lusófonos / Portugal
Silver - Film // Habib's Best Gift in The World
Bronze - Branded Content // Habib's Best Gift in The World

Professionals Of The Year
Finalist // Blank Whopper
Finalist // Habib's Best Gift in The World

Effie Awards
Shortlist - Positive impact // Blank Whopper
Shortlist - Retail // Blank Whopper

Grand Prix 9 - b9.com 
Grand Prix by Popular Elect - Blank Whopper

Estadão Journal Challenge
Film Winner - Blank Whopper




featuring publications

Lürzer's Archive
3/2019 - BK Injuries
1/2017 - Habib's Best Gift in The World

One Of Top 25 Best Stories of 2019 AdWeek
BK Injuries - Top 12

Best Ads On TV
Top 6 of The Week // Blank Whopper
Top 6 of The Week // CVC Real Size Billboards
Top 6 of The Week // Habib's Best Gift in The World



SPEECHES

São Paulo Creative Club
"Clube+Voices" Black Advertise Talents Takeover

Pernambuco Advertising Award (PPP)
"Vai dar merda" How to work with Burger King

Advertising Association of Ribeirão Preto
Be a post covid professional now

Belas Artes UNIVERSITY
"The history of a portfolio" 

FMD Lab
"Don't be Landscape" Creativity Workshop

Communication Week - Unilago University
"How is the life in an ad agency" 






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